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Filcro
Media Staffing offers a detailed and experienced understanding of each
business, technical and creative function relevant to the broadcasting
industry.
We
encourage new clients to browse through each practice group corresponding
to their current identification needs. These areas can be viewed as single
or combined skill set groups essential to various levels of autonomy and
functionality in the broadcasting industry.
Clients
wishing to observe the modality
of our recruitment methodologies can also view corresponding case histories
to confirm efficacy.
For
“C” level searches a compilation of appropriate search groups are utilized
based on the structure of the client company and the required tactical
and strategic responsibilities of the desired executive. We encourage
clients to pose questions pertaining to our practice areas when garnering
an understanding of the firm’s broadcasting recruitment acumen.
A
firm’s culture, reporting matrixes, business goals and markets are factors
utilized in concert with hard and soft skill assessment during identification,
recruitment, screening and attraction.
Regional
and National Broadcast Advertising Sales
Filcro Media Staffing provides
national and regional identification of Presidents, Vice Presidents, Directors,
and Managers of advertising sales. Our searches are conducted in every
major media market in the United States to include category, geographic
and media platform specific searches. Through our New York City offices
we have the capacity to install a complete national, regional or local
ad sales force and their required sales support service structure anywhere
in the United States. Traditional broadcasting advertising sales, place
based, direct response and interactive online digital environments are
supported.
When identifying one key
sales executive or an entire national sales force our firm utilizes proven
methodologies when recruiting advertising sales executives. A well
honed "Harvard Profile" combined with over twenty years of broadcasting
industry recruitment acumen assures proper and timely identification. Hard
and soft skill sets are analyzed on inherent and environmental levels to
determine future capacity. Cultural, strategic, tactical and reporting
matrixes are all taken into consideration from the onset of each search.
Filcro Media Staffing offers
a SEIT reporting system to national clients. This exclusive tool
allows our clients to intimately participate in the search process regardless
of geographic location. Our search ecology reporting methodologies
are simple to use, yet sophisticated and highly effective when following
the progress of each search. Deliverables are provided at the convenience
and cadence of each client through simple access to the internet.
A President of Network sales can view each sourced candidate in real-time
with simple access to the Internet.
At Filcro Media Staffing
we start with a complete understanding of your current markets - local,
regional national or international. A Network’s penetration, SUBS,
DMA's, category specific verticals, geographic development, change management
and desired best practices are examples of areas reviewed to determine
goals that will be accomplished by the identification of the new sales
executive. We relate current budget to an "ideal" and identify
the sales executive(s) with the proper management skills, clients, agency
contacts and industry experience to facilitate the growth of your budget(s).
When confidential change
is of primary consideration to facilitate a positive impact on an entire
local, regional or national sales force, Filcro Media Staffing provides
the media knowledge and search experience required. Developing and mentoring
sales staff, sales training, ad sales services integration, new business
development, technology considerations, budget development, traffic, inventory,
cross-platform and interactive online integration, direct response, EDI,
sales planning, research, programming and affiliate issues are all taken
into consideration, when relevant, to identify the proper executive.
When Filcro Media Staffing
identifies an advertising sales executive, they are uniquely qualified.
We enhance revenue and impact positive changes from a tactical and strategic
perspective by utilizing recruitment methodologies that are specific to
the broadcasting industry.
Network, Cable, Satellite,
Online and Interactive local, regional and national broadcast advertising
sales executives are identified by this recruitment group. To browse through
a broadcasting advertising sales executive search case history, please
utilize this
link.
Technologies
- Broadcast Operations & Engineering Management
Media and Broadcast Distribution,
Facilities, Engineering and Emerging Technologies.
Filcro Media Staffing identifies
broadcasting technology executives with broad strategic, organizational,
change management, distribution, production and maintenance responsibilities.
BOE,
BOC, NOC, ENG, OD, MPEG(x), Multi-Plex, INFOSEC, HITS, NDC, RF, HD, D-Radio
(IBOC), fiber, robotic, interactive tech 1-2-3, ISP/Telco/Telecom Network
Integration and all VoCM, VoP, RTP, VOFR, ATM, VTOA are some of the
areas we have recruited within.
All
terrestrial, cable, satellite and digital platforms are supported for identification.
With
the growing influence of IT facilitating the efficacy of convergence; telecommunications
and broadcasting interests are moving together and experiencing similar
benefits from implementing change management. Filcro Media Staffing as
a broadcasting executive search firm understands technology and technology
people from a tactical and strategic perspective. Managers, Directors,
Vice Presidents and CXO level executives are identified with the appropriate
experience, acumen and skills. Our commitment to "best practices" in this
group and our ability to identify executives when "change management" is
essential in sophisticated technology environments, is proven. example
1 - example
2
Filcro Media Staffing maintains
up to date information from organizations like SONY, Panasonic, GE, Harris,
Scientific Atlanta, Lucent, Cisco, RCA, TRW, Pioneer, Philips, Motorola
/ GI and others to establish our own internal guidelines for hard skill
sets, for each technical search. When we identify a CEO, Senior Vice
President of Network Broadcast Operations or a Director of Network Distribution
and New Technology for a Multi-Plex, or single network, Filcro Media Staffing
assures that that individual's skills and business capabilities are everything
they should be now and going forward.
Every search in this practice
group is conducted by an Officer in Charge of Search (OIC) with a minimum
of 15 years of technical recruitment experience who is also a former Satellite,
MSO or Network executive with extensive industry knowledge related to a
client’s needs. Theoretical and practical knowledge of current and
future MSO / Network distribution, fiber, digital, SAT and RF technologies
facilitates rapid identification of talented technical employees in every
media market in the United States or OCUNUS. Our firm stay up to
date with legislative and technical FCC mandates for HD and spectrum license
allocations including wireless for private/public applications and emerging
BPL technology. COMSEC and INFOSEC searches are assigned to the appropriate
search executive based on the nature of the organization.
From initial build-out to
recovery to operations and accommodating technological growth, Filcro Media
Staffing is the most comprehensive broadcasting and media executive search
firm CONUS or OCONUS.
Human
Resources
Filcro Media Staffing identifies
human resource professionals from and for union, non-union and hybrid environments
within the broadcasting, media and related technology industries. Our understanding
of the human resource function and the unique issues surrounding identification
and retention are a great asset within this practice group. The firm’s
knowledge of the specific skills and experience required to formulate,
implement or change human resource practices in business, creative and
technical environments is enhanced by our cultural and industrial understanding
of specific broadcast organizations and the media industry as a whole.
Vice Presidents, Directors & Managers are identified in this search
group.
Human resource recruitment
is provided throughout the entire United States from our New York City
offices.
When our firm participates
in HR searches relevant to Change Management, Best Practices, Diversity
Initiatives and or Succession Planning our O&D charting of targeted
corporate environments is extremely effective. example
Human Resource Hard
Skill Sets
Recruitment |
Succession
Planning |
O
& D |
Employee
Relations |
OSHA
& Safety Practices |
Best
Practices |
Incentive
Plans |
Employee
& Facility Security |
Union
& Labor Relations |
Compensation
Plans |
Health
& Welfare |
EmployeeAP
& FamilyAP |
Industrial
Relations |
Change
Management |
Diversity
Practices |
Expatriate
& International |
Defined
Benefit Plans |
Work
& Family |
Pension
Plans |
HRIS
Management |
Collective
Bargaining |
Government
& Legislative |
Legal
Affairs |
Training
& Development |
Real
Estate, Facility Management and Security
Most broadcast, media and
communication facilities including their executive offices require special
design, build out, maintenance, and security considerations.
Filcro Media Staffing has
extensive knowledge and experience staffing the senior most real estate
and facilities executives and their respective reporting line in charge
of corporate global real estate, facilities, operations and maintenance.
From lease management and
the negotiation of real estate holdings to corporate purchasing and the
divestiture of real estate assets, our firm offers a unique and valuable
perspective that allows us to identify exceptionally capable media real
estate executives anywhere in the United States or OCUNUS with the proper
industry experience. example
EDI
& Traffic
Sales, Sales Planning and
Traffic could be considered the central nervous system of any broadcast
network. Filcro Media Staffing identifies EDI & Traffic personnel in
every media market in the United States. Our identification capabilities
facilitate EDI & Traffic goals from a technical, strategic and tactical
perspective.
Filcro Media Staffing identifies
EDI & Traffic employees in a multitude of broadcasting environments
that utilize diverse systems and software. We assure that Sales,
Sales Planning, Programming, Inventory and Traffic work in synergy internally
and externally by identifying the proper executive to facilitate these
goals.
Few networks have exactly
identical EDI & Traffic systems in place. Filcro Media Staffing's comprehension
of Traffic & EDI and the key dependent departments that they interact
with, make the firm ideally suited to perform these searches. Filcro Media
Staffing capacity to review facilities, personnel, hardware and software
to assure proper identification is a clear advantage to any broadcaster
during the search process.
example 1
- example
2
Program
Practices, Standards & Practices and Closed Captioning
Filcro Media Staffing has
had the privilege of working with some of the most talented program practices
executives in the broadcasting industry. Identifying editors, closed captioning
and exceptional junior editorial personnel in this area has been very satisfying
for everyone here at Filcro. Our firm has been honored to watch
those who are true wordsmiths flourish under the guidance of noted mentors.
Our recruitment experience
for Major Broadcasting and Cable TV Networks has been within every discipline
associated with the assimilation, editorial review, dissemination and promotion
of this environment.
With new mandates from the
FCC and increased revenue opportunities from digital TV, library repackaging,
educational programming, PSA’s, reality / live programming and international
marketing of domestic product, this is an extremely dynamic environment
that offers strategic positioning and synergies on many levels.
Searches are conducted for
MSO, Cable, Broadcast Network, Satellite and Digital broadcasters.
Accounting,
Audit, Finance and Investor Relations
There are a multitude of
reporting and overview functions the firm staffs within this recruitment
group. Every competent CXO recognizes the positive ramifications of superior
accounting and financial practices by talented financial executives.
At Filcro Media Staffing
we identify key accounting, finance, controller, audit, treasury, M&A,
SOX and investor relations executives from within and without of the broadcasting,
motion picture, production, public accounting, audit, technology and media
communities.
Our firm's global understanding
and recruitment experience within the media and broadcasting industries
facilitates the proper identification of the soft and hard skills that
are essential requirements for senior financial executives. The unique
group of financial skill sets required for a CXO or line management are
diligently reviewed during the recruitment phase to identify key tactical
and strategic attributes obtained through broadcasting and or media exposure
on business, technical and creative levels.
As
diverse as “Production Cost Accounting” is from “Corporate Treasury”
there are numerous unique accounting and financial practices that are essential
to planning, optimizing, monitoring, auditing and reporting in our industry.
Given the diverse global
financial structures and reporting matrixes of every media company, financial
searches are extremely interesting to conduct and we welcome the unique
challenges associated with each firm’s culture, business model and strategic
financial initiatives. example
Marketing
Filcro Media Staffing’s recruitment
practices are devoted to the media and broadcasting industry. This
core specialization greatly enhances an organization's capacity to identify
executives with acumen directly related to marketing functions on multiple
media and broadcast platforms.
Diverse
broadcast synergies driving successful marketing and promotions require
executives with unusual resourcefulness that understand nuance when driving
sales, affiliate, programming or a multitude of areas inherent to our industry.
At
Filcro Media Staffing we understand related Network - broadband, MSO, radio,
print, music, multimedia, direct response, affiliate, satellite and advertising
issues and we use this knowledge to our client’s advantage.
Broadcasters
seeking the enhancement or development of additional revenue streams from
their core or ancillary businesses will appreciate the understanding the
firm brings forward during the identification, recruitment and attraction
of exceptionally talented marketing executives. example
Public
Relations - Corporate Communications.
Public Relations and Corporate
Communication searches are conducted on a multitude of levels.
The
firm has staffed talented writers, heads of corporate philanthropy and
even shareholder relation executives. Each client’s corporate and public
relations function is different contingent upon the size and centralization
of these functions. Every culture has distinct needs and the compilation
of Filcro Media Staffing’s recruitment experience in the broadcasting industry
is a clear benefit and advantage to those utilizing the firm.
The
effective conveyance of corporate, financial, entertainment and philanthropic
information to the public, shareholders, clients, industry or government
entities are all functions and skill sets with related media and broadcasting
experience we identify and attract.
Affiliate
Sales, Affiliate Marketing and Affiliate Relations
The affiliate market is exceptionally
competitive and the dynamics of every network’s affiliate relationships
are constantly changing. Identifying the proper people to represent and
promote your network to the industry's key decision makers is essential
to any organizations distribution and balance sheet. Affiliate sales,
affiliate relations and affiliate marketing executives are recruited within
this group with strong tactical and strategic capabilities.
At Filcro Media Staffing
we draw upon our broadcasting executive search experience in multiple environments
(MSO, Network, Cable & Sat) to attract talented affiliate sales, marketing
and affiliate relations executives who have the capacity to professionally
convey your message and enhance your relationship at the same time. Filcro
Media Staffing was established in 1985 and since then we are still one
of the few broadcasting executive search firms that can arrange rapid and
confidential client-candidate “affiliate” introductions anywhere in the
United States.
Affiliate relations, affiliate
sales and affiliate marketing personnel on the Manager, Director and various
Vice Presidential levels are identified within this group. Network, Affiliate,
Cable, MSO and Satellite firms are all O&D charted to assure rapid
identification of “non-apparent” affiliate executives to assure that each
client has an opportunity to meet with the most talented and successful
affiliate executives “in or out” of the job market. example
Broadband,
Wireless, Digital Distribution, HD Integration, Development and Compliance
Filcro Media Staffing facilitates
initial (build-out) development, integration, new revenue stream establishment
and FCC mandated compliance. This environment is for those seeking proven
executives from within traditional and digital media environments.
Our ability to keep pace
with technology, FCC mandates, spectrum allocation and legislative initiatives
enables Filcro Media Staffing to play a vital role now and in the future
to those who choose to successfully implement "convergence". Intelligent
technology executives formulate many new delivery ideas but turning those
ideas into a viable reality requires new skill sets or change management
at times. Filcro Media Staffing's understanding of media technology is
another benefit and advantage enjoyed by all our clients utilizing our
executive search capabilities in all our practice groups. From CXO to Chief
Engineer our firm is capable of discerning the proper experience and skills
to manage people and systems with regard to current and future broadcasting
technologies. example
Programming
Programming executives are
identified nationally and internationally in this group with the proper
acquisition, development, planning, production, co-production, scheduling,
operations and budgeting acumen to attract the most desirable demographic
for you, your advertisers and affiliates.
Filcro
Media Staffing identifies, recruits, qualifies and attracts programming
executives with the talent and proven experience required to facilitate
every creative, operational, business and technical function within a layered
or lean programming environment.
From
single to multiplex networks for regional, national or global distribution
we recruit and relocate programming executives within every media market
in the United States and overseas.
From
News to Sports / Reality to Long Form / Business to Cultural Programming,
Filcro Media Staffing identifies programming executives to facilitate programming
goals taking into consideration the uniqueness of each genre and Network.
example
Sales
Planning and Sales Revenue Management
Filcro Media Staffing identifies
Senior Sales Planners, Sales Planning Directors and Vice Presidents with
the proper experience to enhance planning, revenue management and sales
reporting functions. We understand the hard analytic and soft people skills
required to be successful.
The
success of planning is determined by their unique ability to assimilate
and disseminate data in such a way that your sales executives, agencies
and clients can establish the true value of your inventory.
Traditional
succession planning in the industry focused on Sales Planning to Account
Executive progression and we now are migrating to establishing senior operational
management roles for the specific purpose of supervising sales support
staff, sales planners and their associated sales technology and reporting.
This role adds stability and continuity to the way information is assimilated
and disseminated providing a more productive sales environment for everyone.
Each executive recruited is identified and screened from a technical, tactical
and strategic perspective to assure any proposed succession planning is
successful. example
Research
- Ratings, Marketing, Programming,
Affiliate and Marketing
All research to include,
rating analysis, Nielsen Data, MSO - SUB (subscriber) usage assimilation
and advertising research is identified by this group. Category and industry
specific research executives for sales, planning and buying are staffed
for broadcasters, programmers, syndicators, advertising agencies and consumer
product companies. Category specific automobile, beverage, leisure, sports,
entertainment, direct response (DR) and service sectors are all O&D
charted. We provide developers and disseminators of media product with
rapid identification of experienced professionals in all of the above research
environments.
For
data assimilation on a technical level please refer to our Technology Group.
On-Air
Promotion
Fortunes are spent developing
and acquiring programming and all too often a primary or desirable demographic
still remains elusive. At Filcro Media Staffing we view On-Air Promotion
as informative, enticing, exciting, stimulating and cutting edge eye and
ear candy. Winning at PROMAX is only half the battle.
Talented, Directors, Editors
and Vice Presidents of On Air Promotion are all identified here. At Filcro
Media Staffing we understand the OAP function and how important it is to
drive new viewers through traditional and nontraditional synergistic cost
effective broadcast methodologies. On and off air promotions are included
within this recruitment environment and reels are maintained for all our
clients to enjoy during the search process. Every search conducted in OAP
is enhanced by Filcro Media Staffing’s understanding of the technical,
business and creative acumen required in every broadcast function associated
with OAP.
example
Broadcasting
Legal and Business Affairs
Filcro Media Staffing recruits
within the entire legal and business affairs function. Legal staff is identified
in royalty, licensing, litigation, regulatory / SEC / government / FCC
/ legislative, real estate, copyright, compliance, co-pro, programming
acquisition, corporate housekeeping and M&A disciplines. Searches are
conducted by a skilled recruiter who is also an attorney functioning as
Officer in Charge of Search (OIC) with extensive media industry recruitment
experience. Based on our understanding of business, technical and creative
functions inherent to the media and entertainment industries we are uniquely
capable of functioning in this capacity.
Filcro Legal Staffing offers
our clients services not offered by any other executive search firm. Our
capacity to synergistically staff the entire business affairs function
is quite literal and firms utilizing this search group are offered and
receive unparalleled service. Law firms and broadcasters are serviced
in this group.
Production
and Development
Filcro Media Staffing identifies
Directors of Production, Executive Producers and Vice Presidents in Charge
of Programming, Production, Development and Operations.
We staff Children's Programming,
News, Sports, Comedy, Animation, Merchandising, Music, Reality, Educational
and Broadband production and development environments. We also staff Public
Radio, Public TV and Corporate production. Our recruitment experience and
contacts within various production communities in New York, California,
Canada, Chicago, Washington DC and even Hawaii, allow us to function with
the same ease throughout the entire United States and overseas.
Developing programming when
the proper executives are in place is financially and creatively rewarding.
With ancillary revenue streams and multi platform distribution to include
On-Demand, broadband and satellite playing an even greater role towards
the bottom line in broadcast TV, we know how to find and attract talented
production and development executives with the experience to facilitate
programming, production and development goals. Our clients enjoy a collaborative
environment dedicated to the search process where business, technical and
creative considerations are always maintained.
At Filcro Media Staffing
we understand the essential business skills, contacts and creative acumen
required to facilitate viable product delivery at a major or regional network.
With co-pro deals, international distribution, affiliate relations and
cross platform usage playing an ever-increasing role, today's development
executive must be exceptionally well rounded to "enhance" the business
and creative process by developing and producing in a fiscally responsible manner.
example
1; example
2
On
& Off Air - Post Production
Our many years of broadcasting
recruitment experience has taught us that more coffee and sandwich plates
are allocated to this area than any other. Filcro Media Staffing understands
the capabilities of equipment and the ramifications of matching the right
management and editors to your equipment, genre and culture.
Technology
and techniques change rapidly in post and numerous generations of linear
and nonlinear equipment stand side by side in some shops. Changes in software,
HD and collateral usage of materials for off-air applications like broadband
put ever-increasing demands on your employees, equipment and software.
Our
understanding of business, creative and technical issues surrounding post-production
enhances Filcro Media Staffing’s identification capabilities.
Interactive,
Broadband and Wireless - Business, Technical and Creative Recruitment
Broadband, wireless, interactive
and all digital “delivery, marketing, sales and development” of entertainment
and information based product lines are facilitated in this group for current
and future delivery platforms through our identification practices.
The
interactive component of online advertising sales has been an important
factor in driving convergence and contributing to the bottom line most
recently. Broadcasters are realizing a gain of on-air and online revenue
by offering a more convergent menu to clients and agencies. At Filcro Media
Staffing we have identified every component required on the on-line side
as we have on the broadcast side to assure that broadcasters have a turnkey
solution for all business, technical and creative initiatives.
In
the coming year we expect again that interactive and wireless offerings
will grow organically on a 20% to 30% basis and far outpace the growth
of Terrestrial, Satellite and MSO systems. As these platforms truly
converge over the next 4-5 years, our firm feels that a more integrated
approach to the development of product, operations, and sales will require
change management to keep pace with consumer and client demand.
In
order for clients to lower their CAPEX and future employment costs we recommend
that redundancy and succession planning be addressed now while opportunities
abound to identify talented professionals well below what the market will
demand in the coming years as compensation becomes more relative to revenue
in these business groups. Sales Planning, Sales, Client Services, Traffic,
Inventory, Production, Marketing, Affiliate Relations, Financial Reporting
and even the upfronts will all need to make changes to keep pace with growth
and demand.
Media
firms who are not traditional broadcasters but are developing retail, commerce,
community and 2.0 interactive products brick and mortar will find that
enhanced skill sets are required to keep pace with technology and content
standards on the platforms they will be competing on and with. Those in
this group will find that production values and technology will remain
important in assuring success as was and is the case with legacy platforms.
Filcro
Media Staffing identifies, recruits and attracts convergent media executives
who facilitate digital business goals as they contribute tactically and
strategically. Print, broadcast, interactive and wireless standalone and
convergent searches are facilitated CONUS and OCONUS.
Government
Services Group - Sensitive, Hardened Site, Assimilation and Dissemination
Human Asset Identification(HAIR)
Filcro Media Staffing provides
executive search services for government,
research and supporting private environments with sensitive
and or hardened site designations. Our core practice of broadcasting executive
search and associated technologies facilities identification for those
with advanced technology needs outside of traditional broadcast environments.
This search group is distinct from our broadcast business, technical
and creative environments. Asset project management is offered CONUS and
OCONUS.
This group identifies the
senior most executives in charge of individual U.S. State operations and
Federal centers to include facilities for all Voice, Video, Data and Intel
management.
Government, military, research,
academic and authorized United States interests can be supported throughout
the United States and OCONUS in secure and compartmented environments developed
to assure confidential identification.
This search group is limited
to U.S. Government entities and their associated approved suppliers of
goods and services. FCC EAS rules and regulations and enhancements to the
national level of EAS infrastructure are supported as well. Private industry
COMSEC / INFOSEC should proceed to our Technology Group.
Searches
are assigned to the appropriate search group based on the nature of the
organization. If you are a current HAIR client please use this link to HAIR
requiring your user name and pass-code, thank you.
All
rights reserved, Filcro Media Staffing 1985-2006 - Practice Groups- FMS
Broadcasting Executive Search Firms - Tony Filson (OIC) |